Privacy Policy

Effective Date: September 14, 2025

1. Introduction

Welcome to Pastel Collections ("we," "our," or "us"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website pastelcollections.com or make purchases from us. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

2. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

Create an account
Make a purchase
Subscribe to our newsletter or marketing communications
Contact us via forms, email, or phone
Leave reviews or feedback

This information may include:

Name and contact information (email address, phone number, mailing address)
Billing and shipping addresses
Payment information (processed securely by third-party payment processors)
Account credentials (username, password)
Purchase history and preferences
Communication preferences

Automatically Collected Information

We may automatically collect information about your device and how you interact with our website, including:

IP address and location data
Browser type and version
Pages visited and time spent on pages
Referring websites
Device information (screen size, operating system)

3. How We Use Your Information

We use the information we collect for the following purposes:

Order Processing: To process and fulfill your orders, including payment processing, shipping, and customer service
Account Management: To create and maintain your account, including authentication and security
Email Marketing: To send you newsletters, promotional offers, product updates, and marketing communications (only with your consent)
Customer Service: To respond to your inquiries, provide support, and resolve issues
Website Improvement: To analyze website usage, improve functionality, and enhance user experience
Legal Compliance: To comply with applicable laws, regulations, and legal processes
Fraud Prevention: To detect, prevent, and address fraudulent or illegal activity

4. Email Marketing and Communications

Consent

We will only send you marketing emails if you have explicitly opted in to receive them. You can subscribe to our marketing communications by:

Checking the opt-in box during account creation or checkout
Subscribing through our newsletter signup forms
Requesting to be added to our mailing list

Email Service Provider

We use Mailgun as our email service provider to send marketing emails, transactional emails, and notifications. Mailgun may have access to your email address and related information solely for the purpose of delivering our communications to you.

Types of Emails

We may send you:

Transactional Emails: Order confirmations, shipping notifications, password resets (these are necessary for our service)
Marketing Emails: Newsletters, promotional offers, new product announcements, abandoned cart reminders (only with your consent)

Unsubscribe

You can unsubscribe from our marketing emails at any time by:

Clicking the "unsubscribe" link in any marketing email
Logging into your account and updating your communication preferences
Contacting us directly at [email protected]

Note: Even if you unsubscribe from marketing emails, we may still send you transactional emails related to your orders and account.

5. How We Share Your Information

We may share your information in the following circumstances:

Service Providers: With trusted third-party service providers who assist us in operating our website and business (e.g., Mailgun for email delivery, payment processors, shipping companies)
Legal Requirements: When required by law, court order, or government request
Business Transfers: In connection with a merger, acquisition, or sale of business assets
Protection: To protect our rights, property, safety, or that of our users or others

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

6. Data Security

We implement appropriate security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this privacy policy, unless a longer retention period is required or permitted by law. Email addresses are retained until you unsubscribe or request deletion.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

Access: Request copies of your personal information
Correction: Request correction of inaccurate or incomplete information
Deletion: Request deletion of your personal information
Portability: Request transfer of your data to another organization
Objection: Object to our processing of your personal information
Restriction: Request restriction of processing your personal information

To exercise these rights, please contact us at [email protected].

9. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and for marketing purposes. You can control cookies through your browser settings, but disabling cookies may affect website functionality.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies before providing any personal information.

11. Children's Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

12. International Users

If you are accessing our website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our central database is operated.

13. Changes to This Privacy Policy

We may update this privacy policy from time to time. We will notify you of any material changes by posting the new privacy policy on this page and updating the "Effective Date" at the top. We encourage you to review this privacy policy periodically.

14. Contact Information

If you have any questions about this privacy policy or our privacy practices, please contact us:

Email: [email protected]
Mail: Pastel Collections Privacy Officer
329 Hewes St
Brooklyn, NY 11211

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